The objective section is a summary of outcomes the organisation wants from the contract and the overall aim of the contract eg: Company Ltd anticipates cost savings by utilising the services of one primary provider nationally. It should also specify standards and overall results eg: DIFOT >97%.
It should state whether the contract will be awarded to single or multiple Tenderers and if joint (consortium) tenders are acceptable. It should also outline the tender process and the manner in which the contract will be awarded.
It should explain how much input to the day to day operations each stakeholder will have eg: co-development of standards.
This is also where other considerations (such as preferred standards) are listed. For example, the company may want to raise its Environmental and Social Responsibility profile so would prefer to work with Tenderers that have ISO 26000 and/or ISO 14001.